I’ve been thinking a lot about the perfection epidemic that seems to have swept the bridal industry. You see it everywhere nowadays — especially with the onset of so many bridal and wedding focused television shows. “My dress has to be perfect.” “The flowers have to be absolutely perfect.” “If the food isn’t perfect, I’m going to go postal on my caterer.” You get the picture.
It’s a sad state of affairs.
I see it occasionally when I work with stationery clients and I do my best to reign it in. But oftentimes I am powerless against clients who have already caught the perfection flu. Unfortunately, I don’t have the vaccine.
This isn’t meant to be a lecture, but more of an ice breaker to start some honest conversation. I know plenty of vendors who share this frustration but, like me, the solution eludes them. When did a wedding strip itself of something beautiful and symbolic and become a quest for the perfect party? Let’s face it, all wedding professionals are in this business for financial gain. Our livelihoods depend on our clients spending money. Is this all just hypocritical musing or is it possible to find a happy medium between servicing our clients well and not having the dreaded “P” word dangled in front of us? Wow, this is getting deep.
I’d love to hear what you have to say about this. Talk amongst yourselves. Then share with the class and leave some comments.
by kelly
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