I’ve been thinking a lot about the perfection epidemic that seems to have swept the bridal industry. You see it everywhere nowadays — especially with the onset of so many bridal and wedding focused television shows. “My dress has to be perfect.” “The flowers have to be absolutely perfect.” “If the food isn’t perfect, I’m...
Category Archives: help
The Importance of Proofing
As a designer, I cannot stress the importance of carefully proofing enough. Whether you’re a bride or a business client, YOU are the expert of your event or project.
Before I send artwork off to a printer, I have my clients sign a Proof Approval Form. I understand it’s not terribly exciting and many clients (brides...
Magazine Addiction
I’m sure I’ve mentioned before, but in case I haven’t — I am a magazine addict. I currently subscribe to eleven magazines and will occasionally pick up a new title on a whim at the grocery store. Needless to say, when you get that many magazines each month, clutter becomes inevitable.
To solve this problem, I...
Holiday Design Promotion Reminder
Just a quick reminder that my Holiday Design Promotion will expire this Friday, December 11. Book me for any design service and you will receive 25 Free Holiday Greetings cards from my new line! It’s not too late! Email info@kellyashworthdesign.com to get the ball rolling.
Design Promotion for the Holidays!
I wanted the last promotion of 2009 to be big and exciting. I thought about hiring a guy in a cape to shout excitedly, Billy Mays style. But I’ve heard that can put people off.
So here’s what I’m going to do:
From now until Friday, December 11th when you book me for any design service, you...
The Non-Designer’s Guide to Designing the Perfect Event, Pt.4
As I mentioned in Part 3 of this week’s guide, great design can be found at the grocery store if you look hard enough. And where there is great design, there is inspiration to be had to create the perfect event.
Case in point:
I have been obsessing for awhile over Pellegrino. Simply put, it’s...
The Non-Designer’s Guide to Designing the Perfect Event, Pt.3
I touched on the subject of budget briefly in yesterday’s post, and today I want to bring it front and center. Clearly, budget will play a role in any event design. And clearly, many brides and hostesses have had to cut back given the current economic roller coaster we all seem to be riding.
If you...
The Non-Designer’s Guide to Designing the Perfect Event, Pt.2
In Part Two of the Non-Designer’s Guide to Designing the Perfect Event, I want to focus on your individual taste. I touched on this in Part One with regards to choosing the best venue for your vision. But let’s dig a little deeper, shall we?
Aside from some of the obvious questions you’ll need to ask...
The Non-Designer’s Guide to Designing the Perfect Event, Pt.1
I’ve worked with enough brides to know that one of the most common, yet frustrating challenges in planning a wedding is coming up with a beautiful, cohesive design. And I’m here to tell you that you don’t have to be a designer to create a gorgeous wedding or special event!
This week I’ll be sharing some...
Fun with Stamps
It seems every year the United States Postal Service decides that they cannot possibly deliver anymore mail until they receive an additional two cents from the general public. This year is no exception, and the new rate of 44 cents is officially in effect. I am already mourning the loss of my beloved Charles and...